Pawprint
our commitment reaches beyond our products — we aim to transform the pet care industry into a more thoughtful, sustainable, and innovative space. every purchase helps support our mission to rehabilitate and rehome pets in need, ensuring our impact extends from your home to theirs.
a lil luv can have a big impact.
THE HEART OF WHAT WE DO
care
our products are formulated to keep our pets safe. we carefully select clean ingredients and limit the use of harsh chemicals, additives, dyes, alcohol and unnecessary waste to ensure our pets get the clean care they deserve.
we are the first pet care brand certified by the Environmental Working Group’s clean formulation standards.
consciousness
our products use low-waste materials and prioritize quality and sustainability to cut down on the nearly 300 millions pounds of plastic waste discarded by the pet industry.
we believe in transparency and commit to continually working with experts in the space to find more innovative options and sustainable materials.
compassion
we believe care goes beyond the products we make — it extends to the lives we impact.
we are proud to partner with Wags & Walks, a 501(c)(3) nonprofit dedicated to ending euthanasia through rescue, foster, adoption, and community programs. Their work supports the dogs who need it most — from overlooked shelter animals to mamas and puppies at risk — while building a more compassionate future for the entire rescue community.
with every purchase, a portion of sales is donated to support their efforts. your order helps provide care, rehabilitation, and a path to a forever home for dogs in need.
giving back isn’t an initiative for us — it’s a responsibility. one that lives at the core of everything we do. learn more or donate directly: https://www.wagsandwalks.org
GIVING BACK
we put quality and sustainability first by reducing waste and prioritizing compostable and recyclable materials. plus, a portion of every purchase supports unhomed dogs - because we know a lil luv can make a big difference.
1659 lbs
of plastic waste reduction
3
(and counting) dogs rescued
lil luv dog is certified by the climate label
recognizing our commitment to measuring our emissions, supporting climate solutions, and investing in more responsible operations and materials as we continue working toward a lower-impact future.
SAFE FOR EVERYONE
the first pet care product to be ewg verified. our product is free from potentially harmful ingredients and meets strict safety standards for people and the environment.
EWGVerified®
leaping bunny certified
clean ingredients
vegan
sulfate-free