“goop, but for dogs. their new beauty brand is going to the dogs. a line of upscale pet products from Lil Luv Dog is marketed like a beauty and lifestyle brand and is human-grade in quality”

“fancy pet shampoos have always existed, but this new wave of prestige beauty products for pets takes it to another level - clean beauty dry shampoo designed and formulated with your furry friends in mind”

“launched in august, Lil Luv Dog combines clean beauty products for pups with upscale branding and is the first pet care product to receive the Environmental Working Group’s stamp of approval”

“Lil Luv Dog is striving to create the standards that the pet category has always lacked”

"the brand has been over four years in the making, and the founders have spent significant time sourcing and researching ingredients. lil luv dog is certified by the Environmental Working Group (EWG)."

Key Features
our products are made for your pets, but designed to your standards.

✓ ALCOHOL FREE

✓ PARABEN FREE

✓ EWG VERIFIED

✓ LEAPING BUNNY APPROVED

✓ ENVIRONMENTALLY CONSCIOUS

✓ NO BATH TUB NEEDED

The first pet care product to be EWG verified.

EWG Verification is a symbol of trust rooted in transparency. Products earning the EWG Verified™ mark are formulated without ingredients flagged as potentially harmful and assessed for both human and environmental safety.EWG Verified products meet strict criteria:

  • No known cancer risk
  • No developmental or reproductive toxicity
  • Hypoallergenic
  • No known ecotoxicity risk
find for more information here
EWG verifiedleaping bunny certifiedclean ingredientsvegansulfate-freeparaben-freehuman-testedpet-approved
EWG verifiedleaping bunny certifiedclean ingredientsvegansulfate-freeparaben-freehuman-testedpet-approved
EWG verifiedleaping bunny certifiedclean ingredientsvegansulfate-freeparaben-freehuman-testedpet-approved

we believe every animal deserves luv, care and commitment. in partnership with the Labelle Foundation, we contribute a portion of all sales to support the rehabilitation of unhomed dogs.

follow us @lilluvdog